to remove filtersTrading places: this week's people moves
25 May 2012 | by Daniel Farey-Jones
director of client services and strategy. ( Campaign ) Follow Daniel Farey-Jones on Twitter ...
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BA harnesses Facebook to help Brits home for Olympics
28 May 2012 | by Daniel Farey-Jones
Jubilee". Follow Daniel Farey-Jones on Twitter @danfareyjones ...
Industry view: Is easyJet's marketing makeover working?
12 May 2012 | by Loulla-Mae Eleftheriou-Smith and Daniel Farey-Jones
EasyJet's change of marketing strategy in October last year appears to be paying off judging by its recent financial results, which show a 12% boost in revenue per seat. Three experts offer their thoughts on its repositioning in a tough economic climate.
ISBA Conference: President spotlights online behavioural ads debate
21 Mar 2012 | by Daniel Farey-Jones
The biggest regulatory issue advertisers face in 2012 is online behavioural advertising, Jon Woods, the body's president, told the ISBA Conference this morning.
VisitBritain forced to withdraw global poster campaign after typo
27 Feb 2012 | by Loulla-Mae Eleftheriou-Smith
by a tourist who has friends from the Brecon Beacons and posted it on Facebook. Elizabeth Daniels ...
BA suitcase race highlights Olympic spirit
07 Feb 2012 | by Daniel Farey-Jones
Daniel Farey-Jones on Twitter @danfareyjones ...
Trading places: this week's people moves
20 Jan 2012 | by Daniel Farey-Jones
Simon Calvert joins Digitas as worldwide head of strategic planning while Barnaby Dawe leaves News International to become chief marketing officer for Harper Collins, in BR's round-up of this week's people moves in advertising, marketing and media.
TfL excludes payday loan companies from big money sponsorships
09 Jan 2012 | by Maisie McCabe
indicated it will not do similar deals with payday loan companies in the future. Graeme Craig, commercial ...
John Lewis scoops Brand of the Year for second year running
30 Nov 2011 | by Noelle McElhatton
Billingsgate, John Lewis marketing director Craig Inglis said the win was "down to our people and our agencies ...
What makes a great marketer?
23 Nov 2011 | by Daniel Farey-Jones
that "it's emotion that sells brands". Follow Daniel Farey-Jones on Twitter @danfareyjones ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
