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SodaStream appoints Luchford APM for global design brief

The first of such collaborations with designer Yves B har, named SodaStream Source, was recently launched during Milan Design Week. The agency's wider brief extends to profiling for SodaStream CEO Daniel Birnbaum. He is looking to transform the brand, which was first established in 1903. Kelly Luchford ...

Grayling brings in Tristan Pineiro to head consumer team

Pineiro, formerly creative and consumer brand director for 3 Monkeys, will head up clients including Diageo, Nestl and Energizer, and join the agency s UK executive board. He replaces Daniel Cohen, who PRWeek revealed last month had been appointed MD of Atomic, a Grayling agency, across EMEA ...

Consumer: Belling recipe book provides tasty tweet

#TweetPie. Leading food blogger Craig Dugas helped judge the shortlist of entries to be included ...

London Fashion Week: Followers of fashion

. Daniel Marks, director and partner at The Communications Store, recommends giving a sneak preview ...

British Airways: building a brand, from the inside out

's director of internal communications, Danielle Spencer, this activity integrated internal communications ...

Go Go Hamsters firm insists products are safe

LONDON - The UK distributor of Go Go Hamsters, the best-selling Christmas toy, is consulting its laywers after a safety scare prompted by a US consumer reviews website, which has now clarified its tests did not use US government standards.

Wonderbra seeks women to appear on bra billboard

LONDON - Wonderbra is backing the launch of its famous push-up bra in D to G cup sizes with an integrated push to invite thousands of women to show off their cleavage for a billboard ad.

Wedding theme for Britcom Confetti's online push

themes such as a minimalist wedding, where even the food is white, or a Woodstock wedding. Daniel ...

Golley Slater picks up photography studios work

LONDON – Golley Slater has been appointed to handle direct marketing and design for nationwide photography portrait studio chain Olan Mills, and has also won a brief from a management development scheme.

Golley Slater Direct lands mobility products brief

LONDON – Golley Slater Direct has been appointed by independent mobility aid retailer Keep Able to drive sales for its 16 stores throughout the UK.

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.