Food & drink: Jack Daniel's creates dramatic buzz
26 Apr 2012 | by John Owens
Stir PR was asked to drive sales of Jack Daniel's Single Barrel whiskey, pushing the message...Campaign: Sponsorship of The Old Vic 24-hour plays Client: Jack Daniel's Single Barrel PR ... of Waitrose and drive sales before Christmas To build up the Jack Daniel's customer relationship ... competition recruited subscribers to the Jack Daniel's Single Barrel and Old Vic databases. Measurement ...



