William Hill ‘bum’ by BMB
16 Feb 2011
. It was directed by David Daniels through production company Tandem Films. ...
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Confused.com '18 million strong' claim banned
27 Jul 2011 | by Daniel Farey-Jones
The advertising watchdog has skittled Confused.com's somewhat vague claim to be "18 million strong", telling the price comparison site to amend its ads after discovering the numbers did not stack up.
NatWest hit with ASA ban for customer charter ad
15 Dec 2010 | by Daniel Farey-Jones
The advertising watchdog has ruled a NatWest ad about the bank opening on Saturdays was misleading because it did not qualify the claim to only selected branches.
Hiscox first to use location-based Wi-Fi ad platform
11 Nov 2010 | by Daniel Farey-Jones
Hiscox is using BT's Openzone login pages as a direct response online channel in locations near its outdoor ads.
American Express pitches philosophy in new TV ad
08 Nov 2010 | by Daniel Farey-Jones
Ogilvy & Mather has created a brand-led TV ad for American Express, outlining the company's philosophy of helping people lead a richer life.
Confused.com to roll out musical number
05 Nov 2010 | by Daniel Farey-Jones
Confused.com is to roll out a Queen singalong TV ad on Sunday (7 November), in a bid to reassert itself as the insurance comparison market leader.
Sex Pistols gamble with debut ad soundtrack
14 Sep 2010 | by Daniel Farey-Jones
The Sex Pistols have lent a track to an ad for the first time, with bookmaker William Hill hoping the strains of 'Pretty Vacant' will get us pogoing over to its website in the break.
Confused.com mobilises mascot in change of ad strategy
10 Sep 2010 | by Daniel Farey-Jones
Insurance comparison website Confused.com is now punting on ads featuring a talking animated version of its brand mascot to compete with its rivals' opera singer and meerkat.
NS&I appoints Kitcatt Nohr to direct account
30 Jan 2008 | by Daniel Farey-Jones
LONDON - National Savings & Investments has appointed Kitcatt Nohr Alexander Shaw to handle its direct marketing account, after a two-way fight with incumbent EHS Brann.
BT launches loyalty credit card through MBNA
26 Jun 2007 | by Daniel Farey-Jones
LONDON - BT has partnered with MBNA to launch a credit card for BT customers, which rewards them by reducing their phone and broadband bills each time it is used.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
