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SodaStream appoints Luchford APM for global design brief

The first of such collaborations with designer Yves B har, named SodaStream Source, was recently launched during Milan Design Week. The agency's wider brief extends to profiling for SodaStream CEO Daniel Birnbaum. He is looking to transform the brand, which was first established in 1903. Kelly Luchford ...

BETC London wins global project for Samsung Smart TV

Livingstone s mayoral campaign. Follow Daniel Farey-Jones on Twitter @danfareyjones ...

Grayling brings in Tristan Pineiro to head consumer team

Pineiro, formerly creative and consumer brand director for 3 Monkeys, will head up clients including Diageo, Nestl and Energizer, and join the agency s UK executive board. He replaces Daniel Cohen, who PRWeek revealed last month had been appointed MD of Atomic, a Grayling agency, across EMEA ...

AMV wins Sennheiser's global ad business

products. Daniel Sennheiser, the company's president of strategy and finance, said: "We are delighted ...

Everest appoints MBA to handle DM account

years, and in 2008 launched a campaign for the brand featuring the Irish TV presenter Craig Doyle, which ...

Jimmy Choo brand finds new owner as founder stays on

Jimmy Choo, the luxury brand known for its women's shoes, is to be acquired by Labelux, a privately-held luxury goods group, for an undisclosed sum.

LG 3D TVs boosted by Sky marketing push

BSkyB is to offer its customers exclusive deals on LG's range of 3D TVs, after expanding its marketing partnership with the manufacturer.

Philips calls $100m global digital pitch

Electronics giant Philips is reviewing its $100m global digital account, held by Tribal DDB.

B&Q to review £40m advertising account

LONDON - DIY retailer B&Q is reviewing its estimated £40m advertising account after six years with JWT.

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.