PROMOTIONAL FEATURE: Marketing Society Awards 2011
01 Feb 2011 | by Staff
director, Aviva, Craig Inglis, marketing director, John Lewis, Chris Jansen, marketing director British ...
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Sharp sponsors England football on ITV
02 Feb 2011 | by Daniel Farey-Jones
Electronics brand Sharp is to sponsor all England football games on ITV between now and just before the European Championships in summer 2012.
Brand group opposes government's plain packaging for cigarettes plan
22 Nov 2010 | by Daniel Farey-Jones
Tobacco manufacturers have received support from a brand-focused lobby group after health secretary Andrew Lansley touted the idea of removing all branding from cigarette packets.
Brands invited to register for short co.uk domains
03 Nov 2010 | by Daniel Farey-Jones
Two-letter and single character .uk domain names, such as aa.co.uk, 3.co.uk and bp.co.uk, are to become available in a process that starts on 1 December.
Old Spice, John Lewis and Philips among brands vying for YouTube prize
02 Nov 2010 | by Noelle McElhatton
: Sussex Safer Roads Execution: Embrace life always wear your seat belt Credit: Daniel Cox (writer ...
Nike keen to extend Nike+ beyond running
13 Oct 2010 | by Daniel Farey-Jones
Nike is working on introducing versions of its Nike+ running monitoring system for other sports, according to its vice-president of digital sport, Stefan Olander.
L'Oréal brings marketing into executive committee
22 Sep 2010 | by Daniel Farey-Jones
L'Oréal has prioritised the role of marketing in its future development by appointing Marc Menesguen to its executive committee, at the head of a new strategic marketing department.
Dell switches chief marketing officer
21 Sep 2010 | by Daniel Farey-Jones
Dell has promoted Karen Quintos to chief marketing officer, after Erin Mulligan Nelson left to join software company Bazaarvoice.
Kellogg's Corn Flakes box greets M4 motorists
17 Sep 2010 | by Daniel Farey-Jones
JCDecaux's M4 Torch site is being encased by a giant Kellogg's Corn Flakes box for the next three weeks while it gets an upgrade.
Advertisers protest after Google changes European keyword policy
15 Sep 2010 | by Daniel Farey-Jones
Four European advertiser bodies have criticised Google's introduction of a new trademark policy for its AdWords programme in the region, which allows third parties to bid on previously restricted trademarked keywords.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
