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Trading places: this week's people moves

consultancy stint. ( Media Week ) Follow Daniel Farey-Jones on Twitter @danfareyjones ...

Trading places: this week's people moves

Marco Bertozzi to executive managing director of Nerve Center EMEA. ( Media Week ) Follow Daniel ...

WKD takes blokes to the gym

The ad shows three men riding exercise bikes and watching women doing an aerobics class. The men cycle very quickly whenever the women turn around, but then slow down as soon as they look away. The ad was conceived by Craig Buzzel at integrated creative agency Big Communications and was directed ...

Trading places: this week's people moves

and marketing, Chris Forrester , to be its new commercial director. ( Media Week ) Follow Daniel Farey ...

NME partners Jack Daniel's J.D.Roots in search of Britain's Best Small Venue

The search will be in association with J.D.Roots - Jack Daniel's music campaign that celebrates ... Britain's Best Small Venue, but the first time it has done it in partnership with Jack Daniel's. Michael Boaler, brand manager for Jack Daniel's, said: "Jack Daniel's may now be a world-famous name ...

Trading places: this week's people moves

, has promoted Phil Daniel and Mick Tedder to the respective roles of national sales director ...

Trading Places: this week's people moves

as its head of mobile. ( Media Week ) Follow Daniel Farey-Jones on Twitter @danfareyjones ...

Trading places: this week's people moves

) Follow Daniel Farey-Jones on Twitter @danfareyjones ...

Trading places: this week's people moves

Simon Calvert joins Digitas as worldwide head of strategic planning while Barnaby Dawe leaves News International to become chief marketing officer for Harper Collins, in BR's round-up of this week's people moves in advertising, marketing and media.

Facebook cost per click drops in UK

The average cost per click price of Facebook ads dropped 11% in the UK between the third and fourth quarters of 2011, according to the latest quarterly report from TBG Digital.

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.