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The activity was created by JWT London and takes the form of illustrations that tell the true stories of people who have been helped by Aspire. The three executions run across e-mail and target marketers. The work was created by Craig Hunt and James Humphreys, and illustrated by Ryan Andrews, Paul ...
The campaign aims to raise awareness of the Future You website, which offers advice and guidance to young people currently not in employment, education or training (dubbed "neets"). Actor Craig Kelly explains in a voiceover that over one million young people feel like they have been left on the scrap heap ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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