to remove filtersJohn Lewis to release cover of Beatles classic
08 Dec 2008 | by Miranda Fitzgerald
of John Lewis' IT department. Craig Inglis, John Lewis' head of brand communications, said the ad had ...
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Under the lens
16 Mar 2010 | by Alex Brownsell
for marketing John Lewis director of marketing Craig Inglis advises against thinking of such a programme as a ...
John Lewis reviews advertising account
17 Nov 2008 | by Miranda Fitzgerald
communications Craig Inglis, who will lead the review, commented: 'It's tough time to be working in retail and we ...
John Lewis widens ad focus
11 Nov 2008 | by Miranda Fitzgerald
The retailer believes consumers become more measured about their Christmas shopping during tougher times, and although the downturn is not directly referred to in the 5.6m campaign, the ads present gifts for a range of budgets. Craig Inglis, head of brand communications, said that last year ...
John Lewis Christmas campaign eschews excessive consumerism
10 Nov 2008 | by Miranda Fitzgerald
will be introduced. John Lewis head of brand communications Craig Inglis said that it had purposefully avoided ...
Debenhams hires start-up agency to for customer magazine
02 Sep 2008 | by Staff
The agency, founded by Jason Frost, the former chief executive of Publicis Blueprint, and Craig Smith, Marketing's former editor, won the business following a competitive pitch. In February, Publicis Blueprint was forced to resign some major accounts, as it had struggled to get a financial return on its ...
Everest windows returns to TV after two decades
28 Apr 2008 | by Alex Brownsell
Irish sports presenter Craig Doyle will front the new campaign. The ads revisit the scene of Everest s last TV campaign for its double-glazing products, which used former Brain of Britain winner Ted Moult. Newcomer Doyle is seen entering the Tan Hill Inn on the Yorkshire Dales as the finishing touches ...
Inglis to take up John Lewis role
12 Feb 2008
John Lewis has appointed former Virgin Trains sales and marketing director Craig Inglis as its head
Editorial: New age, new Co-op
07 Nov 2007 | by Craig Smith, editor
I have done business twice with the Co-operative Group in the past week, which, frankly, surprises me.
Editorial: Brands suffer BOGOF delusion
31 Oct 2007 | by Craig Smith, editor
We weren't trying to be funny when we chose to feature not one, but two BOGOF stories so prominently in this week's Marketing news.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
