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It's not just Waitrose getting clever with data

their multichannel offering is worth watching. Follow Daniel Farey-Jones on Twitter @danfareyjones ...

Specsavers 'sauna' by Specsavers Creative

The spot, created in-house, shows a man walking into what he thinks is a steam-filled sauna. However, when he takes off his towel, he realises that he has accidently stepped into a hotel kitchen. The ad was written by Simon Bougourd, art directed by Neil Brush, and directed by Daniel Kleinman through ...

Cadbury bites into BR app chart

Cadbury's branded games app, Minute Games, has debuted at number two in this week's BR app chart.

From DM Bulletin to Data and Direct Bulletin

evolves, we'll be bringing you a weekly update on the latest developments. Follow Daniel Farey ...

LivingSocial exaggerated hotel saving, rules ASA

Daily deals website LivingSocial has been rapped by the ad watchdog for exaggerating how much consumers could save on a night's stay at a high-end hotel.

All Saints boss quits due to 'untenable' situation

Stephen Craig, the chief executive of clothes retailer All Saints, has resigned with immediate...Craig claims he resigned because of the lack of clarity between his role and the position of All ... into the role of interim chief executive until a suitable replacement is found. Craig took up the chief ... -to-day management of the business to help Wood resolve the lack of clarity in the leadership. Craig said: "The ...

Ted Baker to introduce 'click and collect' service

for collection. Craig Smith, Ted Baker brand communication director, said: "This is the first step in a wider ...

Brand Republic inducts its first Hall of Famers

Lewis marketing director Craig Inglis. ...

John Lewis ups marketing investment with £23m pre-Christmas push

products. Craig Inglis, director of marketing at John Lewis, said: "[The build-up to Christmas] has ...

Hall of Fame shortlists finalised and deadline extended

Amanda McKenzie Phil Rumbol Sir Martin Sorrell Stevie Spring Rory Sutherland Simon Thompson *Daniel ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.