Mindshare retains Unilever media buying in the US
25 May 2012 | by Daniel Farey-Jones
review in individual countries." Follow Daniel Farey-Jones on Twitter @danfareyjones ...
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Aviva appoints Bray Leino to B2B account
29 May 2012 | by Daniel Farey-Jones
after Aviva consolidated its consumer-facing digital advertising account with Dare . Follow Daniel ...
Trading places: this week's people moves
25 May 2012 | by Daniel Farey-Jones
director of client services and strategy. ( Campaign ) Follow Daniel Farey-Jones on Twitter ...
Britvic J2O 'cats and dogs' by BBH
22 May 2012
The ad attempts to dramatise that J2O can bring harmony to even the most hostile of relationships the one between cats and dogs. It ends with the line: "A bottleful of togetherness." The spot was created by Justin Moore and Hamish Pinnell, and directed by The Daniels through PrettyBird. The two ...
Trading places: this week's people moves
11 May 2012 | by Daniel Farey-Jones
of digital across its EMEA/G14 region. ( Media Week ) Follow Daniel Farey-Jones on Twitter ...
SodaStream appoints Luchford APM for global design brief
08 May 2012 | by John Owens
The first of such collaborations with designer Yves B har, named SodaStream Source, was recently launched during Milan Design Week. The agency's wider brief extends to profiling for SodaStream CEO Daniel Birnbaum. He is looking to transform the brand, which was first established in 1903. Kelly Luchford ...
Argentina and UK in showdown over WPP's Olympic ad
08 May 2012 | by Daniel Farey-Jones
the spotlight of the Games for that end". Follow Daniel Farey-Jones on Twitter @danfareyjones ...
WPP lands global Bank of America ad and branding account
04 May 2012 | by Daniel Farey-Jones
, Kimberly Clark, Unilever and Johnson and Johnson, according to WPP. Follow Daniel Farey ...
Mars named Cannes Advertiser of the Year
03 May 2012 | by Daniel Farey-Jones
Anheuser Busch 2000 Sony 1999 Virgin Follow Daniel Farey-Jones on Twitter @danfareyjones ...
Food & drink: Jack Daniel's creates dramatic buzz
26 Apr 2012 | by John Owens
Stir PR was asked to drive sales of Jack Daniel's Single Barrel whiskey, pushing the message...Campaign: Sponsorship of The Old Vic 24-hour plays Client: Jack Daniel's Single Barrel PR ... of Waitrose and drive sales before Christmas To build up the Jack Daniel's customer relationship ... competition recruited subscribers to the Jack Daniel's Single Barrel and Old Vic databases. Measurement ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
