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career, you're in the talent management business, not the creative communications industry. This may ... in the business where you both work. First, figure out exactly what your boss needs to do to be seen as a ... will work has real value. Your second option is to surrender all claims to be a day-to-day marketer ...
its links with businesses, to build on the work it has already done to attract new investment to the city region and to cement the city's growing reputation as a leisure and business destination. "I ...
Rapp creative duo Magnus Thorne and Paul Turner have moved to engagement and activation agency...They will oversee all creative output within the agency and take creative and management roles ... of Pulse Group, said: "With such established creative talent at Pulse Group, we'll be able to provide truly ... . It allows us to be involved at every level, not just guiding the creative direction of the agency ...
The ad, created by The Biscuit Agency, will launch on Facebook and Twitter on Monday (13 February) before airing on TV the following day, St Valentine's Day. The 60- and 30-second spots, entitled 'Born Free' feature the brand's mascot, Foxy, in his famous purple suit, mowing the lawn using a golden lawn ...
, across which thousands of cars speed each day, was unexpectedly found to have eroded, raising ... the business of the importance of maintaining our reputation,' he says. 'It is far more ingrained than in FMCG, in my experience. The whole business understands how vital it is that the brand stays strong . I don ...
for Valentine's Day, a key marketing event in the calendar. However, for those whose business is squarely ... at Ann Summers . 'Taboos are not something we worry about on a day-to-day basis. This is a rich ... campaign pulled last year, not for the creative, but simply because we were advertising the category ...
and publishing division, with a global remit that reflects the strength of the business. Net ... at such an exciting time for the business and look forward to expanding our multi-platform brand offering to advertisers and partners. "The group has developed a reputation for innovation and we want ...
comes after Google agreed to buy mobile phone business Mobile Mobility in August for $12.5bn ( 7.7bn ...
pitched out the media business in November and AdConnection picked up the account following a pitch ... , with the creativity and results to maximise our campaigns." ...
aspirations from day one and don't have the philosophy of nurturing the business over time.' Another ... types of brands. One view is summed up by Steve Stretton, creative partner and founding partner ... Mainstream brands built without the aid of TV advertising abound these days. One need look ...
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