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R Whites reinvents 'secret lemonade drinker'

for the ice lollies to Fredericks Dairies, which holds similar deals for Cadbury and the Robinson's Fruit ...

Sorrell says Adam & Eve acquisition 'shows DDB needed some help'

deal with Ogilvy had also cost him. He said: "I made my biggest mistake, at least the biggest mistake I'm going to admit publicly. We funded the deal with half debt and half preferred equity. "I ...

Big Communications acquires Quorum

Following the acquisition, Mawhinney has joined Big as creative director to lead its 25-strong creative department. He will report to Big's chief executive and executive creative director, Dylan Bogg. The deal went through on Tuesday for an undisclosed cash sum. Quorum's only client, Quorn, will move to Big ...

Adam & Eve's five-year road to a £60m fortune

: John Lewis' Craig Inglis. Champagne was swiftly ordered. While the Omnicom deal to merge with DDB UK ...

Omnicom merges £60m Adam & Eve with DDB

The deal is expected to net James Murphy and David Golding, who hold 25 per cent stakes in Adam ... with the remainder of the DDB management team are said to be confidential and ongoing. The deal was signed late ... would be held with these clients, it was unrealistic not to expect some fallout. Explaining the deal ...

Adland must find its maternal instinct

The advertising industry should come together to hammer out a better deal for working mums, Gail...and a generous maternity scheme - Run workshops helping the working mothers among the staff to deal ...

Things we like

Hot on the heels of winning Best Sports Programme at the Sony Radio Academy Awards, talkSPORT is pumping out some neat commercial opportunities for brands ahead of a summer "carnival" of live sport. In a deal with Ocean Outdoor, live talkSPORT sports bulletins will be simultaneously displayed through ...

Omnicom completes £60m Adam & Eve acquisition

Omnicom has announced it is acquiring London's Adam & Eve in a deal estimated to be worth around...The deal was concluded late on Tuesday evening and unveiled to all staff at a 5.30pm meeting this afternoon. The new company will be called Adam Eve/DDB and will have combined billings of around 270 million, which would put the agency comfortably inside the UK Top 10. For full details of the merger ...

PAA lands Investec private banking account

relied on press and search marketing, as well as sponsorship deals, to boost its profile. Gravity will continue to handle the brand's advertising. Last year, Investec struck a deal with the England and Wales ...

Ketel One in search for creative agency

in February 2008 after a $900 million deal with Nolet to market and distribute the brand globally. Ketel One ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.