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Virgin Radio has signed Debenhams department stores as its first Christmas brand sponsor....at the chain, while Virgin Radio will be played in Debenhams stores with trails from DJs urging customers ... - from £250 gift cards to a trip to London to see a theatre show and enjoy a £2,000 Debenhams shopping spree. "The demographics of Debenhams shoppers and Virgin Radio listeners are very similar," said ...
Debenhams has launched transactional apps for Android and Nokia phones, to supplement the version...Debenhams' iPhone app has been used 90,000 times, for sales worth more than 1m, since its launch ... for Debenhams, said: "Our iPhone app has already seen 2.4 million shopping sessions, with 110,000 customers using the app more than five times. "Launching on the Android and Nokia platforms opens Debenhams ...
Publishing as advertising manager on its Debenhams magazine....Paula Cain, former advertising director of Emap s Just 17, Bliss and Looks, has joined John Brown Publishing as advertising manager on its Debenhams magazine. ...
High street department store chain Debenhams has moved to revamp the firm's comms output...George clothing business. He joins Debenhams in July and will report directly to MD Angela Spindler ... Spindler was a board director. Watson will be responsible for managing all aspects of Debenhams' PR ... of Debenhams' media profile. 'Ed has a real track record in spotting opportunities to create relevant ...
Debenhams is to increase its marketing spend by up to 10% next year as it develops a strategy to co...not followed through in-store. 'Our "Designers at Debenhams" campaign has been successful, but we need ... next year. Jones is overseeing a pitch for Debenhams' £15.5m advertising business, with a decision ... Briginshaw Duffy are on the shortlist. The first campaign will appear in March to promote Debenhams' spring ...
LONDON - High Street fashion retailer Debenhams is to sponsor Red magazine's fashion supplement.... The sponsorship deal includes Debenhams branding and logo on the supplement s front cover and poly bag, display ... are delighted to be working with Debenhams on this project. Red readers are high spending and discerning ...
LONDON - Debenhams is expecting a boost in its profits for 2009, despite sales falling due to in
LONDON - Debenhams managing director Angela Spindler is leaving the company on 30 November, only...Spindler joined the department store in February and assumed responsibility for its marketing and branding. Debenham's chief operating officer, Michael Sharp, will take on the role of deputy chief executive and will be responsible for marketing and online business. Suzanna Harlow, who is currently ...
. DIAGNOSIS 2 - ADRIAN COLEMAN FOUNDING PARTNER, VCCP Debenhams is the classic marketing degree case study ... , there is no cohesive approach to differentiation and marketing. Debenhams is the gentleman of the high street: polite ... . However, Debenhams is well poised to rejoin the ranks of the leading high-street stores; it just needs a ...
Debenhams is using Biss Lancaster to handle its new store openings in the UK..... She reports into Debenhams head of PR Ed Watson. Watson joined the retailer in July with a brief ... of PR for Asda. Debenhams is currently in the press after the financial collapse of Iceland badly hit its stakeholder Baugur. Debenhams uses FD for financial PR and Bryan Morel PR for product placement. ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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