Debenhams 'life made fabulous' by JWT London
05 Sep 2011
Debenhams has unveiled its autumn/winter brand campaign, which focuses on its designer range.
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Richard Cristofoli, marketing director at Debenhams, assures shoppers "it's not the death of the high street" while talking about the brand's shift in strategy.
Debenhams has unveiled its autumn/winter brand campaign, which focuses on its designer range.
Debenhams is launching a TV and viral film campaign, created by JWT London, prompting viewers to make their mums feel special on Mother’s Day.
Debenhams has launched a new campaign featuring celebrity designers Jasper Conran, Ben De Lisi and Julien Macdonald.
Debenhams has recruited Jasper Conran, Ben De Lisi and Julien Macdonald to appear in its TV ad, which launches tonight.
High street store Debenhams is to use TV sponsorship for the first time, signing a year-long deal to sponsor Australian soap 'Neighbours' on Channel 5 for an undisclosed sum from today.
JWT London has launched a new campaign to signal a redesign of Debenhams' brand identity.
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