O2 takes aim at PayPal with mobile payments service
26 Apr 2012 | by Sarah Shearman
, with Sainsbury's, Comet, Tesco Direct and Debenhams all participating at launch, with plans in place to roll out ...
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Nectar introduces Gift Horse brand character to promote online discounts
08 May 2012 | by Sarah Shearman
A TV ad created by G2 Joshua introduces the brand character, which is a cuddly toy horse. It directs internet shoppers to Nectar's eShop, where they can use Nectar points to get discounts from over 500 brands including Debenhams, easyJet and eBay. It tells the viewer "not to look a gift horse ...
Brand barometer: Department stores, which is most prominent on the web?
23 Jan 2012 | by Gemma Charles
Debenhams generated the most online conversations compared to competitors Marks & Spencer, House
Blue Dragon rolls out Chinese New Year Aurasma campaign
13 Jan 2012 | by Sarah Shearman
in the UK, with a number of brands, including Magners , Tesco and Debenhams, using it in their digital ...
Shoppers to meet eBay for real in pop-up Christmas store
17 Nov 2011 | by Matthew Chapman
The eBay Christmas Boutique in Soho's Dean Street will be open on 1-5 December, staffed by a mix of eBay employees and temporary staff. It will stock 200 lines of products from brands such as Zavvi, Debenhams and iwantoneofthose.com. The only way to buy the products will be through the eBay mobile app ...
Digital report: The mobile challenge
11 Nov 2011 | by Nicola Clark
shopping opportunities; for example, the peak trading time for Debenhams' mobile commerce channel is 10pm ...
Spurs readies augmented reality app
30 Sep 2011 | by John Reynolds
The Premier league club has hailed the technology as revolutionary. The augmented reality technology, called Aurasma, has already been used by Debenhams, Tesco, and other high-street brands in their marketing activities. Aurasma is owned by Autonomy, which is a Spurs shirt sponsor. Tottenham will use ...
Debenhams ramps up mobile push with new site
16 Sep 2011 | by Matthew Chapman
Debenhams is launching a mobile-enabled transactional site to build on its range of shopping apps...The mobile push comes as the retailer reports its Debenhams website has seen the number of phones accessing its site increase by 225% from August 2011, compared to the same period last year. Debenhams has ... , Debenhams is claiming it is the first high street retailer with a "complete mobile package". The new ...
Domino's launches Facebook Check-In Deal
23 Jun 2011 | by Sarah Shearman
service in the UK in January 2010 , with eight partners including Debenhams, Starbucks, Yo! Sushi ...
Dentsu acquires digital agency Steak
02 Jun 2011 | by Sara Kimberley
Virgin Holidays, Axa, Swiftcover and Debenhams. The deal will enable Steak to work with Dentsu ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
