Blue Dragon rolls out Chinese New Year Aurasma campaign
13 Jan 2012 | by Sarah Shearman
in the UK, with a number of brands, including Magners , Tesco and Debenhams, using it in their digital ...
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O2 takes aim at PayPal with mobile payments service
26 Apr 2012 | by Sarah Shearman
, with Sainsbury's, Comet, Tesco Direct and Debenhams all participating at launch, with plans in place to roll out ...
Quidco cashback check-in app to rival Facebook Deals
31 May 2011 | by Sarah Shearman
receive a cash reward from Quidco when they check in at Halfords, T-Mobile, Gap and Debenhams, and New ... with eight partners including Debenhams, Starbucks, Yo! Sushi and Argos. Last week, Google provided ...
Retailers convinced by mobile but lack strategy
14 Apr 2011 | by Ed Owen
% of their budget on mobile. Debenhams is one brand to have invested heavily in mobile. Retailers ...
Retailers urged to embrace mobile potential
08 Feb 2011 | by David Murphy
, but there will be creative solutions that can play in that space.' 'Can iPhone help you?' Department store Debenhams ... . 'The Debenhams iPhone app acts as a virtual shop assistant, allowing customers to scan product barcodes ... on their phone for home delivery,' explains Debenhams head of digital development Harriet Williams. Other ...
A newly converged world
25 Jun 2010 | by Damian Ferrar and Katie Streten, Imagination
environment and to the brands that inhabit it. Debenhams and Domino's Pizza are already developing ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
