Nectar dismisses stories predicting uncertain future
25 Oct 2004 | by Daniel Farey-Jones,
. Barclaycard, one of the four launch partners of Nectar, along with Sainsbury's, BP and Debenhams, stopped ...
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Spurs readies augmented reality app
30 Sep 2011 | by John Reynolds
The Premier league club has hailed the technology as revolutionary. The augmented reality technology, called Aurasma, has already been used by Debenhams, Tesco, and other high-street brands in their marketing activities. Aurasma is owned by Autonomy, which is a Spurs shirt sponsor. Tottenham will use ...
All:Sports joins Nectar as it smashes first-year target
17 Sep 2003 | by Claire Billings,
Loyalty Management UK launched Nectar in September 2002 with founding partners Sainsbury's, Debenhams, BP and Barclaycard. All:Sport follows Vodafone, Ford, Thresher Group and Adams, which have all joined since launch. The sports retailer joins the scheme as its exclusive sport partner. Later ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
