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Profile: Alex Mackey, Debenhams - Talking shop at Debenhams/Alex Mackey changes direction to join

. While honeymooning in Thailand he accepted a job offer from Debenhams to head its communications effort.... While honeymooning in Thailand he accepted a job offer from Debenhams to head its communications ... -January, with the prospectus going out next Monday. All the signs from analysts and City journalists look good. Debenhams ... consultancy experience will help him get the best from Debenhams two agencies Phyllis Walters ...

CUSTOMER MAGAZINES: No more the poor relations - As customer magazines get bigger and better, they are attracting higher calibre journalists. Andy Fry surveys some of the talent making the leap into contract publishing

such as Virgin, Ikea, Debenhams and Guinness, where it is possible to make an editorial statement ... -in-chief of Ikea Magazine and has just handed over the editorship of Debenhams Magazine to Jane Druker (ex ...

Relationship Marketing & Marketin 97: Delivering the goods/Customer service is the key to the success of Lakeland, the mail-order kitchenware company, to the extent that marketing chief Julian Rayner positively encourages customers to call him up. R

, Lakeland s shops are most commonly compared to John Lewis. House of Fraser and Debenhams are also seen ...

PROFILE: Big fish - CLAIRE STROUD HEAD OF MARKETING GOLDFISH

services by marketing store cards for brands such as Kwik-Fit, Laura Ashley, Debenhams and Tandy while ...

FASHION REPORT: New members of the fashion club - TV stations, premium beers and even road-digger brands are jumping on the fashion merchandising bandwagon, Nicole Dickenson reports

a licensing deal with Debenhams to develop an expanded range of clothing and footwear. Originally available only in Debenhams larger outlets, the JCB range has been so popular that it is now going into its third season in most Debenhams stores. The decision to move into high ...

FASHION REPORT: How magazines keep their grip on fashion advertisers - Style and fashion coverage is now spreading into mainstream media - and the advertisers are taking notice

this year and Debenhams the year before. The audience demographic at the station makes it unlikely ...

CAMPAIGN REPORT: CHOOSING AN AGENCY - The science of picking a Contract publisher. Today’s contract publishers have helped to blur the distinction between entertaining customers and selling to them, Richard Cook explains

of the magazine is supplemented by its direct effect on sales. With our Debenhams magazine the main job was to try and change people s perceptions of Debenhams, to encourage the sort of people who might ...

Major’s press secretary moves to estate agent

of property consultants, such as Chesterton, DTZ Debenham Thorpe, Jones Lang Wootton and Richard Ellis ...

STOP PRESS

The Burton Group has appointed Sandee Springer, buying and merchandising director at Debenhams...The Burton Group has appointed Sandee Springer, buying and merchandising director at Debenhams, to the new role of marketing services director for the five retail chains that make up the group. She will be responsible for the Top Man, Top Shop, Burton Menswear, Principles, Evans and Dorothy Perkins chains ...

Ikea launches design and lifestyle journal

publishes Classic FM magazine, the Debenhams magazine and Hot Air, Virgin Atlantic s magazine. ...

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