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the merger of Safeway s rival, Asda, with the Kingfisher group, a Bates client. Debenhams is holding ... to handle a loyalty scheme is at an initial credentials stage, while Debenhams has seen full ...

OUTDOOR ANSWERS BACK: Increasingly, outdoor advertising is interactive, three-dimensional and, in some cases, mobile, Tim Woolgar reports

if a bus goes past Debenhams you can have the posters on the outside of the bus, the posters inside ...

ABC FIGURES: Glossy market slumps by 14%

Dec end 1998 Dec end 1997 Yr-on-yr% 1 Debenhams 1,109,902 2 ...

ABC FIGURES: Contract mags control ABCs - TV, contract and women’s magazines make up the bulk of the top 30 consumer titles. But, as Steve Bell shows, there are a few unusual and unexpected entries to keep things interesting

,177,307 1,090,490 8 10 Debenhams 1,109,902 2,062,645 -46 ...

ABC FIGURES: Games titles leap into the limelight - It’s been a cut-throat year for publishing, with smaller, niche titles especially jockeying for position in the ABC league tables. Ian Darby takes a look at the figures that reveal the winners an

.8 2 Total 64 (UK/US) 22,554 -20,261 -47.3 3 Debenhams ...

SALES PROMOTION: Cross-border conflicts - Pan-European sales promotions are still affected by differing national laws. Soon the EU may change that. Is there a single formula for trans-national success? David Murphy writes

Air Miles; Boots; Debenhams; Kingfisher; Marks Capital Incentives; Next and Royal Doulton ...

Vallance moves to WCRS top slot

account. The agency also won Forte, Debenhams, Freeman s The Book, Speedo, the Thomson flotation, Vanish ...

PUBLISHING AGENCIES - The Sales Story - Contract publishing has had to sharpen its sales act in an effort to mine untapped ad revenue seams, Ken Gofton says

The Somerfield Magazine 1,130,675 n/a 8 Debenhams ...

PUBLISHING AGENCIES - Cream of Contract - Richard Cook reveals the personalities behind eight of the UK’s top publishing agencies

at John Brown. His proudest moment was winning the Debenhams contract. It showed that we weren t just ...

GCI Focus hires Mackey to build financial base

Former Debenhams corporate communications director Alex Mackey has joined financial PR agency GCI...Former Debenhams corporate communications director Alex Mackey has joined financial PR agency GCI Focus as director of its financial PR and investor relations business. GCI Focus, which is strong in financial services and property PR, is keen to build its mainstream financial PR client list ...

 

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