to remove filtersTHE MARKETING OLYMPICS
27 Nov 2003 | by Daniel Rogers
it was supported by Sainsbury's, Barclaycard, Debenhams and BP, it automatically gained credibility. This is why we ...
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ADWATCH: The weekly analysis of advertisement recall
18 Dec 2003
(-) Debenhams WCRS/Carat 43 19 (-) Birds Eye McCann ...
All:Sports joins Nectar as it smashes first-year target
17 Sep 2003 | by Claire Billings,
Loyalty Management UK launched Nectar in September 2002 with founding partners Sainsbury's, Debenhams, BP and Barclaycard. All:Sport follows Vodafone, Ford, Thresher Group and Adams, which have all joined since launch. The sports retailer joins the scheme as its exclusive sport partner. Later ...
Debenhams picks nature as its main theme for autumn
29 Aug 2003
Nature is the central theme in Debenhams' autumn television and press campaign through WCRS....The campaign showcases the designer John Rocha's exclusive range for Debenhams, which is called Rocha.John Rocha. The campaign compares images of nature to clothing to fit with Rocha's trademark use of natural textiles, fabrics and neutral tones. The 30-second television spot, comprising several vignettes ...
MEDIA: Premier League offers three live TV packages
26 Jun 2003 | by Colin Grimshaw
and a stronger negotiating position. MediaCom TV group manager Alex Debenham-Burton said: "Spreading ...
ADWATCH: The weekly analysis of advertisement recall
05 Jun 2003
(-) Debenhams WCRS/Carat 33 11 (-) BT Home Computing Abbott Mead ...
ADWATCH: The weekly analysis of advertisement recall
01 May 2003
(-) Daz Leo Burnett/Starcom Motive 34 15 (-) Debenhams WCRS ...
ADWATCH: The weekly analysis of advertisement recall
17 Apr 2003
(-) Debenhams WCRS/Carat 38 11 (-) Pampers Kandoo Saatchi ...
Britannia shifts focus to increasing customer value
18 Feb 2003 | by Claire Billings,
, Vernon's Pools and Debenhams Direct. Simon Gedye, sales manager at ResponseOne, said: "Britannia ...
RADIOWATCH: The monthly analysis of radio recall in association with RAB
23 Jan 2003 | by GAIL KEMP
M C Saatchi/Feather Brooksbank 18 17= - Debenhams WCRS ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
