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Debenhams reappoints Fenix for direct marketing account

LONDON - Debenhams has reappointed its incumbent direct marketing agency Fenix Communications...Fenix, which has held the Debenhams account since 2002, will retain responsibility for all direct ... retention and range of financial services. Michele Lockwood of Debenhams direct marketing said: "Fenix ... ." Mark Fosbueary, managing director at Fenix Communications, said: "Debenhams was our founding client ...

Pot Noodle tops list of brands we love to hate

Debenhams 15.5% 9 British Airways 15.3% 10 BBC One 15.2% If you have an opinion on this or any ...

Debenhams set for direct review following flotation

LONDON – Debenhams is reviewing its direct marketing arrangements after floating recently...Debenhams' direct marketing. The retailer is also rumoured to be planning a review of its creative account, held by MCBD. Last year, Debenhams hired direct marketing shop Blowfish on a project basis ... flotation that valued the whole company at £1.675bn. Debenhams was unavailable for comment on the direct ...

Nectar to rejig duties as marketing director exits

's direct marketing efforts. Campbell was hired from his role as head of marketing at Debenhams in 2001 ... with Sainsbury's, BarclayCard, BP and Debenhams as partners. Recently, the loyalty scheme has been hit by a ...

Rare overhauls brand identity as e-commerce site launches

The overhauled branding, by marketing consultancy Black and Ginger, will be rolled out in the spring to stores in which Rare is already stocked. These include Topshop stores nationwide, where the label is the retailer's biggest-selling concession, and Debenhams. The work is intended to boost ...

 

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