Brand Health Check: Bhs
22 Nov 2006
sites are now at a premium. Rivals such as Debenhams are being forced to move into smaller outlets ... with retailers including Debenhams, Dixons and Tesco. DIAGNOSIS 1 - RUSS LIDSTONE CHIEF STRATEGIC OFFICER ...
designer diffusion ranges, such as J for Jasper Conran at Debenhams, are a well-established marketing ... for the J range at Debenhams is to make the designer's signature style accessible to a wide audience ... of Matthew Williamson's clothing range for Debenhams as an example. 'There is a sense with some designers ...
sites are now at a premium. Rivals such as Debenhams are being forced to move into smaller outlets ... with retailers including Debenhams, Dixons and Tesco. DIAGNOSIS 1 - RUSS LIDSTONE CHIEF STRATEGIC OFFICER ...
, Kitcatt Nohr Alexander Shaw and Personal respectively - while Debenhams has retained Fenix and Sainsbury ... the targeting of their communications. At the forum, Debenhams chief executive Rob Templeman criticised ...
The scheme, which is the first of its kind for the supermarket, will launch at the end of November and include cards redeemable at Habitat, Debenhams, Miss Selfridge, Toni&Guy, Wallis, Burton and Comet. They will also be redeemable at Legoland, Chessington World of Adventures, Thorpe Park, Alton Towers ...
. DEBENHAMS - DESIGNERS AT DEBENHAMS CREDITS Project: Designers at Debenhams Clients: Alison Jones, marketing director; Lisa Morrison, brand manager, Debenhams Brief: Launch Debenhams' autumn collection with a focus on Designers at Debenhams Creative agency: Miles Calcraft Briginshaw Duffy Writer: Jeremy ...
3.4 3.1 7 Debenhams 3.4 3.3 8 George (Asda) 3.0 2 ...
Blueprint 959,440 -1.7 n/a Debenhams Desire Publicis Blueprint 745,126 0 ...
Debenhams has acquired nine shops in Ireland for 29m euros (£19.5m). It has bought the outlets from
Debenhams has retained Fenix as its direct agency following a four-way pitch....since its launch four years ago. In 2003, Debenhams was bought for ú1.7bn by a venture capitalist ... , Debenhams' share of the department store sector has risen from 15.2% to 18.6%. ...
Debenhams 15.5% 9 British Airways 15.3% 10 BBC One 15.2% If you have an opinion on this or any ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.