Direct mail: A discipline in flux
26 Sep 2007
6,619,977 15,761,205 64.18 35.82 6 83 50 53 Debenhams 6,542,201 13,201,633 73 ...
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Marketing Report: Design - Walk this way
26 Sep 2007
agency Household, and launched a concession format in Debenhams in London's Oxford Street last month. A ...
Nielsen reports 10% drop in direct mail volumes
24 Sep 2007 | by Robert McLuhan
,822,666 -15% 23% 49 PDSA 6,619,977 15,761,205 6% 83% 50 Debenhams 6,542,201 13,201,633 6 ...
Debenhams launches jeans promotion on Virgin Radio
19 Sep 2007 | by Danuta Kean
LONDON - Department store Debenhams has launched a week-long promotion on Virgin Radio's Christian
Marketing League Table: Customer publishing leagues
19 Sep 2007 | by David Tiltman and Amanda Nottage
executive Jason Frost. 95% consumer, 5% B2B. Clients include Asda, Hewlett-Packard, Debenhams ...
Affiliate Marketing: How do you solve a problem like affiliates?
12 Sep 2007
the practice. 'We have a tight programme - affiliates know what they can and can't do,' says Debenhams online ... , as in the scheme Affilinet has rolled out for Debenhams (see case study). However, all such problems can ... , it will break down at some point.' CASE STUDY - DEBENHAMS Debenhams is no stranger to the issues surrounding ...
29 UNDER 29: Bright young things
05 Sep 2007 | by Alex Black
a Big Brother-like existence in the shop window of a Debenham s store for nine days, nine hours ...
N.Peal hands brief to ABA for new brand identity
04 Sep 2007 | by Alex Donohue
to reveal and promote with their rebranded image. The agency s clients include Asda.com , Debenhams ...
LMG to use Unica's marketing software
04 Sep 2007 | by Jacquie Bowser
, which renewed its Nectar contract in March, Gala Bingo, Debenhams and Argos. ...
Debenhams sponsors Red supplement
03 Sep 2007 | by Trefor Moss
LONDON - High Street fashion retailer Debenhams is to sponsor Red magazine's fashion supplement.... The sponsorship deal includes Debenhams branding and logo on the supplement s front cover and poly bag, display ... are delighted to be working with Debenhams on this project. Red readers are high spending and discerning ...
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