The head of PR at Debenhams is using his creative talent to build a PR strategy that taps...-street retailers. But as he poses among the mannequins for PRWeek's shoot, causing many customers in Debenhams ... the attention of consumers. Three weeks ago, Debenhams generated widespread coverage when it used non-airbrushed images of models to launch a swimwear range. Body image has become a theme for Debenhams in recent months ...
Client: Debenhams PR team: In-house Timescale: February 2010 Budget: 200 February sees ... -up to London Fashion Week - To raise awareness of Principles' return to the High Street, at Debenhams ... branch of Debenhams, accompanied by a sign saying 'I'm a size 16, do you want to see more of me ...
is perhaps the best illustration, with Domino's Pizza and Debenhams both enlisting PR support to offer ...
the roll-out of Debenhams and the FT on Foursquare, said these spats merely illustrated the rapid ...
, it was expecting some top hits in the nationals. Unfortunately, so was Debenhams, which went with the exact same ... treats over to Debenhams' PR department, which returned the favour with a £50 gift voucher. ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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