to remove filtersA newly converged world
25 Jun 2010 | by Damian Ferrar and Katie Streten, Imagination
environment and to the brands that inhabit it. Debenhams and Domino's Pizza are already developing ...
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Power 100: 100 to 50
17 May 2011 | by Nicola Clark
CRISTOFOLI - DEBENHAMS The ex-WH Smith group marketing director moved to Debenhams this spring, taking ... at an interesting time. In January Debenhams signed up to sponsor Australian soap opera Neighbours on Channel 5 ...
Debenhams to quit Nectar scheme
07 Feb 2008 | by Alex Donohue
LONDON - Debenhams will not renew its existing association with loyalty scheme Nectar when its...From February 15, Debenhams, one of the founding partners when Nectar launched in 2002, will no longer issue or redeem Nectar points. It is understood that Debenhams will now focus its loyalty ... , said it was disappointed Debenhams would not be renewing its loyalty association with Nectar when ...
Nielsen reports 10% drop in direct mail volumes
24 Sep 2007 | by Robert McLuhan
,822,666 -15% 23% 49 PDSA 6,619,977 15,761,205 6% 83% 50 Debenhams 6,542,201 13,201,633 6 ...
Woolworths' appoints MIG to digitise print catalogue
02 Mar 2007 | by Alex Donohue
of the agency s experience of working with retailers, including Debenhams, Asda and JD Williams. ...
Debenhams reappoints Fenix for direct marketing account
05 Jul 2006 | by by Alex Donohue
LONDON - Debenhams has reappointed its incumbent direct marketing agency Fenix Communications...Fenix, which has held the Debenhams account since 2002, will retain responsibility for all direct ... retention and range of financial services. Michele Lockwood of Debenhams direct marketing said: "Fenix ... ." Mark Fosbueary, managing director at Fenix Communications, said: "Debenhams was our founding client ...
Debenhams set for direct review following flotation
10 May 2006 | by by Staff
LONDON – Debenhams is reviewing its direct marketing arrangements after floating recently...Debenhams' direct marketing. The retailer is also rumoured to be planning a review of its creative account, held by MCBD. Last year, Debenhams hired direct marketing shop Blowfish on a project basis ... flotation that valued the whole company at £1.675bn. Debenhams was unavailable for comment on the direct ...
Nectar to rejig duties as marketing director exits
09 May 2006 | by by James Quilter
's direct marketing efforts. Campbell was hired from his role as head of marketing at Debenhams in 2001 ... with Sainsbury's, BarclayCard, BP and Debenhams as partners. Recently, the loyalty scheme has been hit by a ...
Nectar switches to Barraclough Edwards Chamberlain
01 Jul 2005 | by by Claire Billings
LONDON - Nectar, the loyalty scheme backed by retailers ranging from Debenhams to Sainsbury's, has
Debenhams and Arcadia plot DM push for new credit cards
13 May 2005 | by by Glen Mutel
LONDON - Debenhams and Arcadia are launching credit cards to protect profits in the face...Debenhams has this week appointed Interpublic's FCBi to create a below-the-line launch campaign ... % of retailers reporting a year-on-year decline in sales. However, Debenhams has suffered less than many ... , is expected to float later this year. Debenhams confirmed that it was talking to agencies about an unnamed ...
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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
