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Nielsen reports 10% drop in direct mail volumes

,822,666 -15% 23% 49 PDSA 6,619,977 15,761,205 6% 83% 50 Debenhams 6,542,201 13,201,633 6 ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.