Revolution: Special Report - Third parties make the most of mobile
06 Mar 2012 | by Stuart Derrick
to embrace the opportunities of affiliate marketing across mobile platforms. Debenhams for one has dipped ...
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O2 takes aim at PayPal with mobile payments service
26 Apr 2012 | by Sarah Shearman
, with Sainsbury's, Comet, Tesco Direct and Debenhams all participating at launch, with plans in place to roll out ...
What's in store for 2012?
11 Jan 2012 | by Kate Magee
This is predicted to be the year that the tablet moves from a toy to a work tool. Debenhams head of PR Ed Watson ...
Nokia fights back with Microsoft smartphones
26 Oct 2011 | by Matthew Chapman
Carphone Warehouse will receive a 50 gift card to spend in Sainsbury's, Debenhams, Next or Toys R Us ...
Power 100: 100 to 50
17 May 2011 | by Nicola Clark
CRISTOFOLI - DEBENHAMS The ex-WH Smith group marketing director moved to Debenhams this spring, taking ... at an interesting time. In January Debenhams signed up to sponsor Australian soap opera Neighbours on Channel 5 ...
Retailers convinced by mobile but lack strategy
14 Apr 2011 | by Ed Owen
% of their budget on mobile. Debenhams is one brand to have invested heavily in mobile. Retailers ...
Debenhams broadens app availability
21 Mar 2011 | by Ed Owen
Debenhams has launched transactional apps for Android and Nokia phones, to supplement the version...Debenhams' iPhone app has been used 90,000 times, for sales worth more than 1m, since its launch ... for Debenhams, said: "Our iPhone app has already seen 2.4 million shopping sessions, with 110,000 customers using the app more than five times. "Launching on the Android and Nokia platforms opens Debenhams ...
Power players of social media: PR
24 Feb 2011 | by Joe Lepper
For the roll-out of Debenhams on Foursquare, Benvie developed the idea of offering free coffee at the retailer's Oxford Street branch cafe to those who checked in on a Friday. Debenhams became one of the first brands ...
Starbucks, Mazda and Argos sign up for Facebook Deals
31 Jan 2011 | by Ed Owen and Andy McCormick
to people who check-in today. Debenhams will give away 1,000 sets of mascara and makeovers. Mazda ...
Weight Watchers heads up BR app chart
11 Jan 2011 | by Daniel Farey-Jones
before Christmas such as Argos and Debenhams have dropped out of the top 15. The chart ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
