Debenhams 'backstage' by JWT London
15 Feb 2011
Debenhams has launched a new campaign featuring celebrity designers Jasper Conran, Ben De Lisi
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Debenhams 'life made fabulous' by JWT London
05 Sep 2011
Debenhams has unveiled its autumn/winter brand campaign, which focuses on its designer range.
Debenhams 'Mother's Day' by JWT London
24 Mar 2011
Debenhams is launching a TV and viral film campaign, created by JWT London, prompting viewers...Online users are able to send the film as a personalised movie e-card via the Debenhams website. Debenhams is also donating 5 per cent of the price of online orders to the charity Breast Cancer Campaign when purchases are placed via the e-card page. ...
Debenhams to sponsor Neighbours on Channel 5
10 Jan 2011 | by Maisie McCabe
High street store Debenhams is to use TV sponsorship for the first time, signing a year-long deal...In the trailers for the sponsorship, made by creative agency JWT, Debenhams mirrors Neighbours' credits by shooting their vision of a British Ramsay Street. In addition to on-air trails, Debenhams' interactive online TV channel Debenhams TV, which launched in October last year , will showcase each ad ...
Julien Macdonald stars in Debenhams Feel Fabulous ad
14 Feb 2011 | by Sara Kimberley
Debenhams has recruited Jasper Conran, Ben De Lisi and Julien Macdonald to appear in its TV ad.... Debenhams TV will also include extra material such as interviews with each designer, top picks and social ... Sharp, Debenhams deputy chief executive officer, said: "The 'Feel Fabulous' campaign really captures and celebrates the designers at Debenhams concept that we are so very proud of." A second ad featuring ...
Marketing video report: Debenhams' Richard Cristofoli says high street is not dead
15 Sep 2011
Richard Cristofoli, marketing director at Debenhams, assures shoppers "it's not the death
Private View: Christopher Ross-Kellam, Morgane Alexandre and Hannah Mackenzie
29 Sep 2011
Graduates review work from Jigsaw, Debenhams, ASOS, moneysupermarket.com, Weetabix and Carling...., and Debenhams is no exception. In this spot, we see some famous faces such as Julien Macdonald popping up ... in advertising. Let's begin with Debenhams , where all the designers stroking their creations and women ... in leaves, yet it has endured as a stock image of autumn fun. Where Debenhams fails to link life ...
John Lewis highlights price-match promise
02 Dec 2011 | by Matthew Chapman
John Lewis has reacted to Debenhams' Big Gift Event sale this weekend with press ads highlighting.... Debenhams is currently running a Big Gift Event sale until Sunday, offering up to 30% off throughout ...
Government to tackle airbrushed ads
26 Jul 2010 | by Sara Kimberley
by over-exposure of skinny models. Last month, Debenhams used unenhanced pictures of models ...
Nectar introduces Gift Horse brand character to promote online discounts
08 May 2012 | by Sarah Shearman
A TV ad created by G2 Joshua introduces the brand character, which is a cuddly toy horse. It directs internet shoppers to Nectar's eShop, where they can use Nectar points to get discounts from over 500 brands including Debenhams, easyJet and eBay. It tells the viewer "not to look a gift horse ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
