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Debenhams to sponsor Neighbours on Channel 5

10 Jan 2011 | by Maisie McCabe

High street store Debenhams is to use TV sponsorship for the first time, signing a year-long deal...In the trailers for the sponsorship, made by creative agency JWT, Debenhams mirrors Neighbours' credits by shooting their vision of a British Ramsay Street. In addition to on-air trails, Debenhams' interactive online TV channel Debenhams TV, which launched in October last year , will showcase each ad ...

Debenhams cuts advertising shortlist to two agencies

30 Mar 2009 | by Noel Bussey

LONDON - M&C Saatchi has been kicked off the Debenhams pitch, leaving just JWT and Bartle Bogle

Julien Macdonald stars in Debenhams Feel Fabulous ad

14 Feb 2011 | by Sara Kimberley

Debenhams has recruited Jasper Conran, Ben De Lisi and Julien Macdonald to appear in its TV ad.... Debenhams TV will also include extra material such as interviews with each designer, top picks and social ... Sharp, Debenhams deputy chief executive officer, said: "The 'Feel Fabulous' campaign really captures and celebrates the designers at Debenhams concept that we are so very proud of." A second ad featuring ...

And in the real world... EasyJet, Debenhams, VW and more

10 Dec 2009 | by Ian Darby

Andy Harrison, the chief executive of easyJet, has resigned after a difficult year during which he fell out with Stelios Haji-Ioannou, the airline's founder, over strategy. The Times The directors of Debenhams earned big bonuses last year - despite cutting the dividend to shareholders. The Guardian ...

And in the real world... Nissan, Honda, Debenhams and more

28 Oct 2009 | by Staff

in Debenhams, the private equity company Texas Pacific Group, has sold its entire share in the chain for around 97 million. The 9 per cent stake has been bought by one institutional buyer, prompting Debenhams ...

JWT beats BBH to £15 million Debenhams advertising account

03 Apr 2009 | by Caroline Lovell

LONDON - JWT London has won the £15 million Debenhams advertising account, after a final shoot...M C Saatchi was kicked off the pitch earlier this week. Karmarama and Publicis were dropped in February. Debenhams called a pitch in January after Miles Calcraft Briginshaw Duffy resigned the business in order to pitch for the 20 million John Lewis account, which later went to Adam Eve. ...

Carat wins £250k NatMag 100 Award for client Debenhams

11 Oct 2010 | by Katherine Levy

client Debenhams....: "Congratulations to Carat and Debenhams for winning the NatMag 100 Award. "The agency's 'Celebrating heritage' campaign for Debenhams not only demonstrates confident multimedia thinking, but utilises our brands in new ...

And in the real world... Debenhams, the Olympics, Vodafone and more.

24 Jun 2009 | by Ian Darby

Shareholders largely turned their backs on the cash call from Debenhams this week, with less than a third of the offer taken up. The department store group announced this month that it hoped to raise 323 million. Source: The Independent A 100 million black hole in the 2012 Olympics accounts ...

And in the real world... Debenhams, Guardian News & Media Group, BT and more...

16 Sep 2009 | by Matt Williams

Debenhams has predicted that it will be able to announce a growth in profits this year, thanks to a restructure that saw the company convert 530,000 sq ft of trading space from concessions to own-label brands. Source: Daily Mail The Guardian News Media Group has announced that it is likely to make ...

And in the real world... Debenhams, Clear Channel, News Corporation, Barclays and more

04 Jun 2009 | by Noel Bussey

Five media chief executives have urged the Government to take a tough approach in fighting internet piracy and go beyond its current plans even as it puts the final touches to its Digital Britain white paper. Source: Financial Times Debenhams is today expected to announce plans to raise up ...

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