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Microsoft UK's Philippa Snare on refocusing on innovation after a major restructure

, Snare's remit covers consumer and commercial marketing communications, internal communications, digital ...

Entertainment: Lappset happy with angry approach

Telegraph, The Times, Reuters, The Huffington Post, the Press Association and Metro International. Overall ...

Digital: Nomophobia drives SecurEnvoy sales

embargo before the press release was sent out in the UK and pitched to international news outlets ...

Apple cements most valuable brand status as UK's giants slide

and Tesco are international if not global and increasingly globalising their operations. It s a question ...

Samsung launches social media hub for Olympics activity

, such as Kids Company and International Inspiration. Follow Sarah Shearman on Twitter @Shearmans ...

Phone company Vectone seeks help to target UK black and ethnic market

The chosen agency will be asked to increase awareness of Vectone s low-cost international tariffs, targeting UK residents with family abroad. The ethnic market is overcrowded in the UK, with firms such as GT Mobile, Lebara, LycaMobile and Now Mobile vying for share. Rishabh Jaipuria, head of online ...

iLuv calls on Clarion Communications to spread word in UK

The consumer campaign will see Clarion, which won the brief following a pitch process, driving awareness of iLuv. This will involve a programme of events, product placement and social media support. Christian Corney, buying and marketing director at Harvard International, which exclusively distributes iLuv ...

Ocado's Jason Gissing on Bullingdon Club, Jeff Bezos and being 'shot at'

spring. Although international expansion is at the back of its mind, Gissing says the UK food market ...

Marketing spend to increase in 2012, indicates survey

% of respondents did not have or have not used internal procurement teams to make their agency selection decisions ... prefer to work with owner-managed firms, while 10% of respondents wished to work with an international ...

Kaspersky hands global ad account to McCann London

international advertising account, estimated to be worth around £15 million.

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.