Department of Health sponsors The Simpsons in Change4Life initiative
05 Oct 2009 | by Matt Williams
LONDON - The Department of Health has agreed a deal with Channel 4 to sponsor The Simpsons, as part
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Department of Health moots consumer 'calorie-reduction challenge'
13 Sep 2011 | by Gemma Charles
The Department of Health is considering the introduction of a US-style "calorie-reduction challenge
Charities club together to hire ad agency
13 Jan 2009 | by Gemma Charles
of the Department of Health's (DoH) Change4Life anti-obesity campaign..... It is understood that all the agencies have pitched and a result is due at the end of the month. The Department of Health's Change4Life ads broke at the beginning of the month. The 8.7m push, spanning TV, outdoor ...
Coke, Tesco, Kraft sign up to calorie reduction pledge
24 Mar 2012 | by Gemma Charles
The big four supermarkets and a raft of major food companies have signed up to the Department.... Health Secretary Andrew Lansley said: "This pledge is just the start of what must be a bigger, broader ...
KFC drops 'Finger Lickin' Good' in health-focused revamp
21 Feb 2011 | by Daniel Farey-Jones
calories on menu boards from September comes as the Department of Health continues negotiations with food ... Network, which is currently working to agree initial pledges, which will form part of the Public Health ...
Punch Taverns director Jonathan Paveley departs
30 Jan 2009 | by Staff
LONDON - Jonathan Paveley, commercial director of the UK's biggest pub chain Punch Taverns, is leaving the business after five years at the company.
Food Advertising Unit to study effect of ads on children
01 Dec 2011 | by John Reynolds
. October 2011 : Department of Health unveiled plans for a US-style 'calorie-reduction challenge ... the industry combat claims that it is unduly influencing children. The plan comes as the Department of Health's (DoH) 'Responsibility Deal' initiative, which encourages responsible behaviour by brands, shifts ...
Government warned on reliance on food industry in obesity fight
20 Apr 2012 | by Sara Luker
Birtwistle, MD of MHP Health Mandate, and Liam McCloy, public affairs and corporate comms director at Fleishman-Hillard, both agreed that the Department of Health needed to do more to fight rising obesity ... the industry on board. And public health campaigns of this significant magnitude are not sustainable ...
Pizza Hut to offer free unlimited salad to raise health credentials
18 May 2011 | by John Reynolds
Pizza Hut is bidding to raise its health credentials by offering customers free unlimited salad
Fast food chains split on calories
15 Mar 2011 | by John Reynolds
their credentials reassessed by consumers this week as the Department of Health (DoH) discloses details of which ... to the government's health initiative. However, Harvester, KFC, Pizza Hut, and McDonald's are backing the DoH ... waters. Under different circumstances, business decisions on areas as high-profile as health would ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
