Nike marketing boss attacks 'institutionally analogue' businesses
14 May 2012 | by Nicola Clark
for a World Gone Digital. Less a jargon-filled business tome and more a 'passion project' designed ...
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Samsung Olympic spot invites people to 'take part'
22 May 2012 | by Matthew Chapman
designed to show how technology can help people participate in the Olympic Games as never before ...
More Th>n to sponsor MSN pet portal
08 May 2012 | by Maisie McCabe
media agency MediaVest UK, is designed to expand awareness of More Th n's pet insurance and highlight ... : "The creation of a More Th n pet channel has been designed to deepen relationships with our customers ... continue our commitment to the design of dynamic experiences connecting consumers to brands." Follow ...
Wagon Wheels launches Bing map treasure hunt
08 May 2012 | by Maisie McCabe
of an integrated campaign designed to help the classic brand resonate with younger teenagers.
Samsung in search for Olympic bloggers
02 Apr 2012 | by Matthew Chapman
battle against Apple. He said: "We have better technology, better design and better products and we ...
VW Beetle 'hitchhike with a like' by Tribal DDB Amsterdam
30 Mar 2012
In the game, there are 64 characters driving 64 uniquely designed Beetles. Each of the 265 rides bring surprising stories and outcomes, and there are opportunities to earn extra points, unlock prizes and discover originally composed music tracks. ...
Greater London Authority 'gigs' by St Luke's
21 Mar 2012
St Luke s launched the campaign with posters on the London Underground, as well as press and digital ads. The work was created by Al Young, Julian Vizard, Ed Redgrave and David Wigglesworth. It is designed to drive traffic to www.molpresents.com , an online hub developed by EHS 4D. ...
Industry view: How will the 'new iPad' change marketing?
08 Mar 2012 | by Matthew Chapman
will provide another platform to showcase our photography and design. No doubt our dev team are already working ... content will be able to be viewed in great high quality. We have an iPad-specific app designed to promote ...
Iris launches Urgent Genius Weekender II
01 Mar 2012 | by Ed Owen
of Communication, Central Saint Martins College of Art and Design, and the School of Communication Arts. Companies ...
HP kicks off global digital agency talks
01 Mar 2012 | by Sarah Shearman
The company has approached agencies with a digital creative brief that includes a design-and-build project, as part of its plans to overhaul its online presence. HP is not currently thought to have a global digital agency of record. However, Publicis agencies have previously worked on digital projects ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
