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What digital marketers can learn from DM

using a process it calls 'behaviour by design' to optimise its clients' brand assets and sales responses ...

New consumer protection laws that marketers should know about

The sweeping changes to the rules designed to protect consumers from misleading advertising and unfair selling techniques are the biggest shake-up to consumer protection laws in the past 20 years ... other. Only the OFT, Trading Standards officers and certain officially designated bodies can bring ...

Marketing Store consolidates Midlands into one office

are second to none and we have created a beautifully designed office environment, which will stimulate our ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.