PROMOTIONAL FEATURE: Marketing Society Awards 2011
01 Feb 2011 | by Staff
in the UK. This year there is a new identity, designed by Kitcatt Nohr Alexander Shaw, and an unprecedented ...
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Think BR: Make sustainability the icing on your product's cake
06 Jan 2012 | by Jonathan Weeks and Laura Furniss
it needed to set a new company vision. It ran design thinking workshops which included work ... zero consumer waste go to landfills, and designing products to delight consumers while maximising ...
Facebook to be central to Fairtrade Fortnight
24 Jan 2011 | by John Reynolds
is cotton and the foundation is understood to be in talks with a number of top retailers about designing ...
Profile: Michael Bates, marketing director, Morrisons
16 Jun 2010 | by Joe Thomas
further initiative from Bates was 'Let's grow' in 2008. Designed to create a relationship with consumers ...
Design Report: Planet Packaging
21 Apr 2010 | by Scott Billings
Marketers and designers face a tough challenge: to balance the need for 'green' packaging...about marketing and design, because businesses want to talk about sustainability and people want to see ... branding and then, for some, subsequent allegations of 'greenwashing'. Designers and marketers talk a ... director of packaging design group Jones Knowles Ritchie (JKR). 'I hope Kenco does very well, but I fear ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
