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Transport for London 'app' by R/GA London and New York

The app is designed to encourage people to walk and cycle more in the capital by rewarding this behaviour with exclusive offers and discounts from Recyclebank partners including Marks Spencer, Planet Organic and Champneys. The app is supported by Transport for London. ...

Cancer Research UK 'plain packaging' by AMV BBDO

The film shows l scenes of seven to 10 year olds as they discussing what attracts them to brightly coloured and attractively designed cigarette packs. It will launch on TV, in cinemas and on YouTube and is accompanied by a press campaign. It was written by Mark Fairbanks and art directed by Thiago de Moraes ...

The Sunday Times 'Rich List 2012' by CHI & Partners

Brim and Daniel Fisher, and designed by Lee Robbins and Rob Swainson. Retouching was by Smoke Mirrors and CHI Design. ...

Vision Express 'not again' by Dare

The 30-second ad, which was created by Dare and supports the two-for-one designer glasses offer, centres on a zookeeper whose glasses are repeatedly stolen by a group of monkeys. It was written by Nick Bird and Lee Smith, and directed by James Griffiths through Moxie Pictures. The ad ...

Greggs 'taste rescue' by Gratterpalm

Greggs has launched an integrated marketing campaign designed to reinforce its value and freshness

Adidas 'take the stage' by Sid Lee

as the fictional comedian Keith Lemon and the musician Example, in a new campaign designed to identify, nurture...The Adidas marketing director Nick Craggs said: "Our new 'take the stage' campaign is designed to showcase London but also the talent that exists within Great Britain. "Adidas is providing young people across Britain once-in-a-lifetime opportunities that could change their lives. We feel the campaign is a ...

Audi 'the swan' by BBH

as a pioneer of aerodynamic design.

VW Beetle 'hitchhike with a like' by Tribal DDB Amsterdam

In the game, there are 64 characters driving 64 uniquely designed Beetles. Each of the 265 rides bring surprising stories and outcomes, and there are opportunities to earn extra points, unlock prizes and discover originally composed music tracks. ...

Sony 'mind of a child' by McCann Worldgroup

team of animators, set designers and puppeteers. The ad uses stop-motion animation. It was written ...

Private View: Robert Campbell and Andy Nairn

tyres. VisitEngland . This commercial, designed to get people to stay at home during Olympic year ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.