My Media Week: Mungo Knott
07 Mar 2012 | by Hayley Pinkerfield
GSK to measure whether their poster design will communicate effectively. Lunch is in-house, where ...
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Diary: A date at the movies?
19 Apr 2012
The cinema sales house DCM has launched a networking event designed to bring together advertising
Sport magazine to hand out 'light sabres' for Star Wars promotion
09 Feb 2012 | by Maisie McCabe
As well as a cover wrap on all copies of the UTV Media-owned free magazine tomorrow (10 February), a limited number of magazines will designed to look like Jedi light sabres, and will be handed out by 'Star Wars'-branded staff in the West End. As part of the deal, UTV Media's sibling TalkSport station ...
Guardian mulls US cinema campaign
22 Nov 2011 | by John Reynolds
GNM, the publisher of The Guardian and The Observer newspapers, awarded the task of developing a new brand campaign earlier this month, choosing BBH over incumbent Wieden+Kennedy and Rainey Kelly Campbell Roalfe/Y R. Sources have told Campaign that GNM has designated around 2m for campaign activity ...
HMV and Fox take DVD shopping to bus shelters
15 Nov 2011 | by Matthew Chapman
Entertainment managing director Robert Price said the mobile technology is designed to provide time ...
RBS Group thanks customers with movie ticket giveaway
19 Oct 2011 | by Matthew Chapman
was designed to thank customers by "giving them something back on an ongoing, monthly basis". 'The Help ...
Targeting students - the potential for brands
04 Oct 2011 | by Alice Dunn
to trendy places, wear designer clothes and buy the latest gadgets. When choosing a mobile network ...
Most young men get their news online, says survey
26 Jul 2011 | by Oliver Luft
. The study, which was designed in consultation with Ipsos, found that computers, rather than other ...
Private View: Mick Mahoney and William Woodhams
24 Jun 2011
Hegarty. It is reminiscent of the golden era of poster graphic design but also doesn't jar with the corporate logos of ITV and the sponsor. Its stark and dramatic monochrome design pulls you in and you aren ...
Odeon set to take film bookings via transactional Facebook store
10 Jun 2011 | by Sarah Shearman
industry, claiming it would benefit from its social by design thinking. Ecommerce on Facebook, dubbed f ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
