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Think BR: Innovating in service markets

the aisles of the aircraft wearing custom-designed usherette trays, serving passengers with choc ices ... branches - which it calls stores - are designed to resemble retail stores: dog biscuits and a 'magic change ...

Think BR: Consumers are ready for an open dialogue about online advertising and privacy

and brands must also follow through on this. We need a privacy by design approach that will empower people ...

Consumers and their mobile devices

of uncovering the different use cases around connected devices. The research was designed to enable marketers ...

Trading places: this week's people moves

marketing team. ( Marketing ) British Airways has promoted Hamish McVey from brand and design manager ...

CREATIVE STRATEGY: Greeks employ modern methods to fight for heritage

councillor with links to local building companies quickly led to the formation of a Facebook group designed ...

Think BR: BrandZ shows why technology matters

Whether your business is about selling fresh fruit, designer labels or mobile phones, technology...for strong design appeal, rather than showcasing piles of products. Showing consumers the product in a ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.