Diary: Lobbying body has trouble finding a new image
31 Jan 1997 | by REBECCA DOWMAN
last year, the APPC s design company last week unveiled another. Mark II - described by one member ...
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PICK OF THE WEEK: Volkswagen Sharan
31 Jan 1997 | by CHRIS CLARK
Caroline Marshall chooses BMP DDB s poster for the Volkswagen Sharan which is designed...Caroline Marshall chooses BMP DDB s poster for the Volkswagen Sharan which is designed to demonstrate the heritage of VW in the family vehicle market: Sure, it s corny, this comparison of the original (and best?) VW camper van with its new little sister, but anyone who has ever had ...
Mellors Reay hires director to expand business in Europe
31 Jan 1997 | by KAREN YATES
into the design sector and advise on European ventures. A former managing director of KHBB, now K ...
REVIEW: Marketing and advertising news in the week’s press
31 Jan 1997 | by ANNE-MARIE CRAWFORD
Gateway 2000 has cut the shortlist for its dollars 70 million global account down to three shops, it was announced this week. The three agencies still in the pitch have been named as TBWA Chiat Day, J. Walter Thompson and DMB s. The range, which will be unveiled next month at the 40 Degrees design show in London ...
MEDIA PROFILE: Fashioning the future of women - Juliet Warkentin, editor, Marie Claire
31 Jan 1997 | by STEPHEN ARMSTRONG
describes as gradual evolution . She has clarified the design, simplified and focused (a favourite word ...
BBH’s Selfridges campaign to reflect life in the capital
31 Jan 1997 | by KAREN YATES
for the summer. The media schedule, which is planned and bought by Motive, is designed to intrude ...
COI announces pounds 63m open review
31 Jan 1997 | by CLAIRE BEALE
review. It is designed to streamline the COI s 40-strong roster and may result in more regional ...
Delaney Fletcher is Snowdrop’s partner in fighting gun law
31 Jan 1997 | by CAROLINE MARSHALL
campaign, designed to maximise pressure on politicians of all parties this spring as they prepare to go ...
ITC to restrict TV show ’copy’ ads
31 Jan 1997 | by CLAIRE BEALE
. The amendments to the ITC s Code of Advertising Standards and Practice are designed to underlines the need ...
Grey pursues sexy theme for Lee
31 Jan 1997 | by KAREN YATES
women have a greater tendency to buy own-brand jeans than men do, and the spot was designed to appeal ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
