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CAMPAIGNS: Consumer PR - The West is won over by Toyota Yaris

, which was designed in Europe, represented a vital entry-level model for the company in one of Europe ... in European styling. The line designed by Europeans for Europe thus became the main focus in media ... special Yaris design event was held in Brussels which enabled key aspects of the design of the car ...

STOP PRESS: Interflora chooses Propeller Direction

at the Business Design Centre in Islington....Interflora has selected Propeller Direction, the consumer PR arm of the Propeller Group, to promote its first consumer lifestyle exhibition. Onshow with Interflora will take place next July at the Business Design Centre in Islington. ...

Rome launches PR push to draw millennial crowds

di Roma denied that the initiative was designed to combat negative comment. He added ...

CAMPAIGNS: The Guardian gets hip at Glastonbury - Public Awareness

, and full listings of each day. Protected from bad weather by a plastic holder, the guide was designed ...

FOCUS: NORTHERN IRELAND - NI gets investors’ undivided attention/Following the instigation of the Irish peace process, PR has played a major role in attracting investment back to the northern province

,000 public-private partnership designed to attract inward investment and business projects into the city ...

CAMPAIGNS: Ketchum calls in the A-team - Fashion PR

of British designers are rewarded for their input or impact on the world of fashion....of British designers are rewarded for their input or impact on the world of fashion. Now in their 14 ... of the press. Objectives To raise awareness of British fashion and its designers. To achieve ...

Best PRactice: The kudos of winning a PR award can provide a considerable boost for any organisation. Kate Nicholas reports on what makes for best practice

, director of public affairs, Design Council When the Design Council was radically changed in 1994 ... compared to international consultancies or multi-million-pound companies. The Design Council has won many awards over the last three years. Whether for the design of our premises, innovative videos ...

STOP PRESS: Clear heads Leicester fashion week PR

local independent retailers and mainstream off-the-peg garments from designers such as Paul Smith, Hugo

CAMPAIGNS: Smokers given a sweet alternative - Public Awareness

Every year, 10 March is designated as National No Smoking Day. On this day, smokers are encouraged...Every year, 10 March is designated as National No Smoking Day. On this day, smokers are encouraged to give up their nicotine for 24 hours - and maybe even for life. To tie-in with No Smoking Day this year, Chupa Chups - the world s biggest-selling lollipop brand - ran a tightly ...

FOCUS: CONFERENCES AND EXHIBITIONS - Confex presents exhibits A to Z/Talk of recession has failed to dampen the conference and exhibition industry . If anything, competition among exhibitors is hotting up to a greater degree than ever before

and larger and the levels of professionalism and quality of stand design is increasing, she says ... in Glasgow - the recently refurbished Charles Rennie Mackintosh-designed listed building. In Belfast ... Hilton hotel opened its doors at the end of September last year, and now boasts eight purpose-designed ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.