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Campaign Hall of Fame: The ads that influenced the power brokers - Opinion formers and style leaders tell Campaign about the ads they think have changed society for the better. Compiled by Caroline Marshall

at mid-century and at his worst Games poster designs are very clever visual puns executed in a ... . Looks good too. Stephen Bayley is an author and design consultant This tremendously ... by a simple and memorable message. Posters should be designed to insert in people s minds a ...

Travel agent links with chocolate in DM venture

- Lunn Poly and Kit Kat have joined forces in a direct mail campaign aimed at encouraging traffic to the high street travel agent. The pack is designed by McCann-Erickson Manchester and will feature a Kit Kat bar, personalised letter and pre-booking offer. It will be sent to 10,000 of Lunn Poly ...

Travel agent links with chocolate in DM venture

- Lunn Poly and Kit Kat have joined forces in a direct mail campaign aimed at encouraging traffic to the high street travel agent. The pack is designed by McCann-Erickson Manchester and will feature a Kit Kat bar, personalised letter and pre-booking offer. It will be sent to 10,000 of Lunn Poly ...

Campaign Hall of Fame: A (very) brief history of advertising - Is Levi’s better than Tango, Hamlet funnier that Heineken? Stefano Hatfield outlines the aesthetic and social considerations that informed what made it into advertising’s Hall

team of some 60 artists and designers working within the newly formed Ministry of Information began ... the slogans and the variety of graphic design styles made the Second World War period a purple one ...

Campaign Hall of Fame. (Part 2 of 2)

is the best ad he has ever made. Designed to enhance The Guardian s reputation as an open-minded newspaper ... , the late great David Ogilvy, overruled them and the ad ran to wide acclaim. The poster s strong design ...

Campaign Hall of Fame: Chairman’s comment

, style and design. The Guardian s tradition of high-quality liberal journalism founded ...

IPG creates Zentropy in move to unite online offerings

, San Francisco, St Louis and Toronto. Unlike many web design operations, Zentropy aims to offer a complete e- business solution, offering strategy, design and systems integration services. Duncan said: There are three types of business in the market: web designers, systems integrators ...

CAMPAIGN INTERNATIONAL: WHAT’S HOT IN GERMANY

photographed, subtly designed print campaign by Scholz Carnegie Hall, New York. Another execution shows a ...

CLOSE-UP: LIVE ISSUE/AGENCY CULTURE - Difficult, unreasonable - and just what we need. Hiring a face that definitely won’t fit can pay dividends, Margaret Patrick discovers

the creative lead in London. Isherwood points out that the move was actually designed to return ...

THE HIGHS AND LOWS OF 1999: Caroline Marshall surveys the year in which merger followed merger, Guinness ’surfer’ made a splash, a yellow furry animal revitalised Levi’s and the ad industry mourned the death of David Ogilvy

designed to realise annual savings of around pounds 6 million ... Chris Evans Virgin radio is fined ... stack of crap in the first place. Richard Seymour, designer and D It s been great to start with a blank ... be compared to riding a Bugatti - a fabulously designed classic vehicle with plenty of speed, gripping power ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.