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Telecoms firm 1st Line sets PR task for Countrywide

Countrywide Porter Novelli has been appointed by 1st Line Mobile Communications to create the PR to accompany its first TV advertising push. The PR campaign will be designed to create brand awareness among both business and consumer customers, and position the company as one that does things ...

C&W aims to keep GEC in mind at the Dome

in the project last November. According to Broughton, the sponsorship is designed to stimulate fresh ...

CAMPAIGNS: Motorola proves that size matters - Consumer PR

in the first week of February attracts London s top designers and models and press coverage of the event is guaranteed. To increase the profile of the V series Firefly teamed up with new British designer ... , launching at London Fashion Week was a great idea for a phone that was designed to appeal more to women ...

NTL enlists H&K in PR offensive

and design agency Basten Greenhill Associates have recently been hired to thrash out a brand strategy ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.