to remove filtersLucozade turns to RED for Sport drink accessibility
01 Dec 2000 | by JENNIFER WHITEHEAD
is designed to be complementary to exercise. It targets people participating in sport at every level - from ...
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Third Planet sets up a dedicated boardsports unit
01 Dec 2000 | by JENNIFER WHITEHEAD
Third Planet International has opened what is likely to be the UK's first division devoted solely to boardsports. Alex Weller heads the team of four, all of whom are dedicated skateboarders. The division will focus on activity within the boardsports community, offering PR, advertising, design and marketing ...
STOP PRESS: John Lobb hires Wild Card for press and PR
24 Nov 2000
taken on by fashion designer Tristan Webber, to handle his PR....Shoemaker John Lobb has hired Wild Card PR for a UK press and PR campaign. And Aurelia PR has been taken on by fashion designer Tristan Webber, to handle his PR. ...
McLaren leads WPP teams on Boots account
27 Oct 2000
Hill and Knowlton s London chairman David McLaren has taken on a roving brief to co-ordinate all WPP s pounds 80 million work for Boots. He is thought to be the first senior PR practitioner - albeit one with an advertising background - to lead sister advertising, below the line and design ...
MEDIA: MARKETING ON-LINE - Media sets its sites on fresh markets After its glorious arrival as the saviour of free speech, the internet is rapidly descending into the same sort of cut-throat battleground that exists in any commercial market.
29 Sep 2000 | by STEPHEN ARMSTRONG
-the-line, design, media and new media. Each of those is subdivided, so that media offers print and publishing, film ...
What The Papers Say - Image men take the police force a step further
08 Sep 2000
applying, (The Daily Telegraph, 31/8), as well as designing the campaign to enhance the image ...
AAR hires Young in bid to increase PR registration
01 Sep 2000 | by NICOLA TYRRELL
, Airtours and the Financial Times. It also provides design and direct marketing services ...
INTERNATIONAL: Everad seeks agency as PR becomes high priority
21 Apr 2000 | by LARRY DOBROW
NEW YORK: Digital technology and advertising integration company Everad is searching for a PR agency and is thought to be prepared to spend up to pounds 25,000 per month on PR. Everad, founder of the PlayJ music platform, designs and develops systems to integrate advertising into music ...
Citigate extends on-line investor relations repast
31 Mar 2000 | by ED SHELTON
across the four Incepta divisions of PR, marketing communications, design and publishing ...
Editorial: And herein lies the AVE problem
11 Feb 2000 | by DAVID MCCORMACK
of the Research and Evaluation Toolkit, in which Echo played no small part, was designed to ram home the message that research and evaluation is intended as a planning tool designed to increase PR ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
