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FOCUS: PUBLIC SECTOR PR - Unions strike back. Aided by new technology and services, union membership is now on the increase. Geoff Sawyer discovers how the major players have managed to turn their image around to attract new recruits

does use outside designers for advertising and advice on adverts. Like most other unions ...

PUBLIC RELATIONS AWARDS 2000: Craft - The Colophon Award. Best Internal Publication

- loved for its value, choice, friendliness and fun . A total re-design of the magazine was carried out by Lexis Design to give the publication a glossy women s magazine look. Regular features include ...

PUBLIC RELATIONS AWARDS 2000: Gold - The Taylor Nelson Sofres Tellex Award. Consultancy of the Year

. Value-added consultancy services such as speaker platforms, new media and design, and media training ...

PUBLIC RELATIONS AWARDS 2000: Campaign - Best Business Campaign

tool which can link together all the parties in a construction project, from design and tender ...

PUBLIC RELATIONS AWARDS 2000: Craft - Best Use of Broadcast

and the efficient hydro-dynamic design of sharks. This provided a strong visual and emotional hook ... McQueen designs for NEC Television News Release/Attenborough Associates. ...

PUBLIC RELATIONS AWARDS 2000: Craft - Best Use of Sponsorship

of London Fashion Week was designed to underline the transformation of the mobile phone into a fashion item ... . The sponsorship was designed to continue this momentum by maintaining the presence of mobile phones in the fashion ... to receive the news service, which was authored by Red or Dead designer Wayne Hemingway. During the second ...

PUBLIC RELATIONS AWARDS 2000: Campaign - Best Corporate Community Involvement

newspapers led to the creation of a calendar designed by children, 500 of which were distributed, while ...

PUBLIC RELATIONS AWARDS 2000: Craft - The Edelman Public Relations Worldwide Award. Best Use of New Media

with a phased competition in which 400 schools answered science questions, designed their own web sites ...

PUBLIC RELATIONS AWARDS 2000: Craft - The Durrants Press Cuttings Award. Best Promotional Activity

with singer Boy George, at Abbey Road studios. The initiative was designed to support the Message Home ...

PUBLIC RELATIONS AWARDS 2000: Craft - Best Use of Research

Community Care magazine s No Fear campaign for safety in social work was designed to promote the magazine ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.