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ADWATCH STARS OF 2000:

, designed to demonstrate the sense of changing from mortgage providers who charge excessively for home ...

NEWS ANALYSIS: Coffee wars set to spill out onto the UK streets - With pitches currently underway by the two biggest coffee shop brands on the high street, PRWeek looks at the impending coffee war

, and is looking at the company s media image, graphic and store design. According to Lambert: Our aim ...

CAMPAIGN.I: News Briefs

The convergent media company 4i has been appointed the lead brand design consultancy for the new...The convergent media company 4i has been appointed the lead brand design consultancy for the new health and beauty network, whose working title is Digital Wellbeing, to be launched jointly by Boots and Granada Media early next year. The interactive brand will launch both on the web and on digital TV ...

Lucozade turns to RED for Sport drink accessibility

is designed to be complementary to exercise. It targets people participating in sport at every level - from ...

CAMPAIGNS: Product Launch - Bioform bra launch wins big support

4 Designs on Your ... series, which featured acclaimed industrial designers Richard Seymour ... to support breasts more comfortably. The success of their design so impressed Charnos that the company ... campaigns that have been done to death . Given the unique design aspect, it was decided that the press ...

MEDIA BRIEFS: Dolphin Media Group fashions Maya

Maya, a new quarterly fashion magazine aimed at second and third generation Asians living in the UK, is to be launched next week. Publisher Dolphin Media Group said Maya will be minimalist and design-led. With a cover price of pounds 3.10, the glossy will include articles on clothes, celebrities ...

DIRECT NEWS IN BRIEF

Nivea For Men is launching a nationwide door-to-door campaign designed to drive sales of its Face...Nivea For Men is launching a nationwide door-to-door campaign designed to drive sales of its Face Wash, Face Scrub and AfterShave Balm products. Poster, press and radio work will run alongside the door-to-door sampling initiative targeting 2.3 million households. It is co-ordinated by The Leaflet Company, DM ...

DIRECT: Briefs

direct marketing push designed to drive traffic to pharmacies. Five million consumers will be targeted...Vantage, the AAH Pharmaceuticals brand is launching a pounds 250,000 consumer and trade winter direct marketing push designed to drive traffic to pharmacies. Five million consumers will be targeted by door drops offering a free winter welcome pack, and in-store material will be distributed ...

Marks & Spencer debuts new brand range

will bear the stylist’s name, which goes against the company’s policy not to name contributing designers on its products. Julien Macdonald, Betty Jackson and Katherine Hamnett have all designed clothes for M ... association with key designers such as Ben de Lisi to drive sales. M&S said the introduction of the range ...

L'Oreal pounds 2.7m ad push taps into grey market

L Oreal is to tap into the spending power of the grey market with a new skincare range designed...L Oreal is to tap into the spending power of the grey market with a new skincare range designed specifically for older women. The French cosmetics giant will launch the Age Perfect range this month under its L Oreal Plenitude brand and will target women over the age of 60 who want to fight the signs ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.