to remove filtersDanone hands consumer UK remit to Cohn & Wolfe
06 Dec 2002
is a probiotic yoghurt drink and Gervais is a yoghurt drink that is designed specifically for young ...
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WHY CLIENTS GO SOLO: In the current economic downturn, are agencies an expensive luxury?
06 Dec 2002 | by LUCY AITKEN
and whoever else happens to be in the room will sit around a Mac with a designer, design the creative ... Malcolm Moore Deakin Hutson and Saatchi Saatchi Design to win the account for VH1's 100 Greatest Women ...
EU passes new anti-tobacco advertising law
02 Dec 2002 | by Staff,
UK opposition was based on a desire to see the ban go further while Germany wanted fewer restrictions on press advertising. The tobacco industry had lobbied heavily against the new rules, arguing that their marketing targeted existing smokers and was not designed to win new smokers. EU officials rejected ...
MML unveils benefit of LG's technology in new Direct Drive ad
22 Nov 2002 | by CAMILLA PALMER
the unique design behind LG Electronics' Direct Drive washing machine...., according to MML. The 30-second ad shows washing machine design throughout the ages, illustrating ...
REVIEW: Optical Revolution briefs the AAR
22 Nov 2002
agency to create a "big idea" to communicate its offer of designer frames at budget prices. - General
CLOSE-UP: LIVE ISSUE/BRYLCREEM - WCRS's ads need to update Brylcreem in a competitive market, Mark Sweney says
22 Nov 2002 | by MARK SWENEY
range of gels, easy-wash wax, a wax stick and non-greasy styling cream. The ads are designed ... products that are just for blokes," Debbie Klein, WCRS's head of planning, says. "The execution is designed ...
THE FIRST 100 YEARS OF JWT & UNILEVER 1902-2002: Private View 1920s
22 Nov 2002 | by ALLEN THOMAS
, and the packaging, were designed by the agency (further proof that there never was anything new about "total ...
THE FIRST 100 YEARS OF JWT & UNILEVER 1902-2002: Private View 2000s
22 Nov 2002 | by RICHARD SAUNDERS, a creative director at J. Walter Thompson London
are clearly designed for 21st Century People who can't even be bothered to fill one of those little plastic ...
DIRECT BRIEFS: Reckitt Benckiser launches door-to-door campaign
21 Nov 2002
, is designed to drive trial and purchase of Airwick products among housewives.
Band & Brown quits beauty sector
15 Nov 2002
Band Brown MD Gill Brown confirmed the redundancies, saying Band Brown's foray into health and beauty work had been a 'strategic mismatch'. Band Brown - which only set up a designated health and beauty team around seven months ago - ceased to work for Virgin Vie in August, when that brand took PR in ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
