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IPM wins global Freescale brief

, to build brand awareness among design engineers and business decision makers such as CEOs, chief ...

JCDecaux panels light up shelters

The six-sheet ElectroLight panels, which carry the tag line "feel the heat", are designed to demonstrate the burger's warming qualities, in order to entice customers in the cold weather. The 44 special-build bus shelters in London, Manchester and Birmingham are part of a wider six-sheet campaign, which covers ...

Emap Advertising in radio sales revamp

". These research findings coupled with ideas from the Emap Insight team are designed to keep planners up to date ...

Media strategy - A launch pad for C4 ambitions

on the back of shows like Big Brother, Grand Designs and Hollyoaks, 2006 looks set to see the scale of its ...

Where ITV's purchase of Friends Reunited makes good sense

, for example, to produce 'video classifieds'. Cross-planning deals Indeed, ITV has designs on integrating ...

Pioneers can reap hi-tech rewards

-friendly examples of design, new technology and innovation coming together, show us this.

Capital puts faith in half measures

was made out of short-term necessity, designed to convince the City that the new GCap management team has ...

Kids supplement - Family screen play

on and that an environment could be designed with a modern family in mind. Cinema admissions climbed alongside ...

Kids supplement - Kids' broadcasting

and programming strands designed to get kids active. Its sales department now has a specialist children ...

Kids supplement - Publishers innovate to keep up with the times

-school magazines are designed for parent-child interaction, because children of that age can't read. Before ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.