Where ITV's purchase of Friends Reunited makes good sense
13 Dec 2005 | by Guy Di Piazza
, for example, to produce 'video classifieds'. Cross-planning deals Indeed, ITV has designs on integrating ...
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Media strategy - A launch pad for C4 ambitions
13 Dec 2005 | by Ian Quinn
on the back of shows like Big Brother, Grand Designs and Hollyoaks, 2006 looks set to see the scale of its ...
Desert Island Brands - Steve Richards
12 Dec 2005
castaway. What would you choose and why? Design consultancy Pemberton & Whitefoord asks Steve Richards
Brahm launches Quorn healthy eating schools campaign
12 Dec 2005 | by by Julia Pearlman
to take part in the campaign. The campaign has been created with a graffiti design featuring doodles ...
Coca-Cola welcomes consumers to the 'Coke side of life' for global campaign
09 Dec 2005 | by by Julia Pearlman
at designing new carbonated and non-carbonated drinks packaging with colourful 200ml aluminium bottles ...
Lor Gold to be the first Promo Lions jury president at Cannes
09 Dec 2005 | by by Julia Pearlman
It is the first year that the category has been run and is part of a number of changes to the 53rd festival, to be held in June 2006. The new category will include areas of retail marketing, environmental design, in-store advertising and media. "Promotions are one of the most important tools that can ...
The Insider's Guide to Production: Sound Design - Sound defined
09 Dec 2005 | by Johnnie Burn, Warren Hamilton Wave
Adland has finally tuned in to sound design but, given that people react more to sounds than...month without hearing someone in advertising talking about "sound design". The term is now so common ... ponder how to charge, and who should be awarded, for it. So is sound design a new concept? Where did it come from? Who invented it? What happened to our soundtracks before they were sound designed? Well ...
The Insider's Guide to Production: Sound Design - The digital difference
09 Dec 2005 | by Tim Lofts, Alchemy Soho
Technological advances mean sound designers now have more creative power than ever before....development to affect sound design has been the growth in the processing power of the PC and Apple Mac. Studios these days need never use magnetic audio tape at any stage of the sound-design process. Digital ... down to DAT, taking the tape to the transfer bay and waiting for copies. Sound designers (we used ...
Grey signs Smith and Butler
09 Dec 2005 | by Noel Bussey
officer. His remit will extend to all of Grey's UK companies, including Joshua, the brand design company ...
The Insider's Guide to Production: How to grow talent
09 Dec 2005 | by John Brocklehurst, The Mob Film Company
. Many years ago, I used to work at a design agency as a directors' representative. This was my introduction to the design world and, to be honest, the whole thing fascinated me. Graphic designers ... The Mob. I had a call a year later from one of the aforementioned graphic designers. Michael Williams ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
