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DoH unveils festive safe sex campaign through Iris

The campaign, which ties in with clothing brand Kangol and condom manufacturer Trojan, is designed to promote condoms as the "must have" accessory for young adults over the festive period, through 80 Iris-designed point PoS sites, which carry the strapline "In the mood to be Roo'd? Don't forget -- always use a condom ...

People react well to email marketing says new research

to respond. On average, 23% said that the personalised elements of the email and their design were ...

Gyro bolsters London office with senior appointments

that it has recently recruited Pip Crook from Tequila as traffic manager; Chris Bond as head of digital design ...

Thinking outside the Christmas box

of Christmas specials, designed to cause us to part with more money under the spurious guise of "helping us ... this week at a series of high traffic London hot spots. It was done by Oxfam Unwrapped and was designed ...

Orr departs Acxiom as it repositions UK business

Acxiom said it is moving to be "more accurately positioned as an enterprise information solution provider" with the new strapline: "We make information intelligent". This revamped statement and branding is designed to communicate Acxiom's expertise in the use of data in helping to transform ...

CMW North poaches McCann Erickson's Crawford

Rainstrick as a web designer from Kahn and Khan group and David Ellis, who joins as a Flash developer from ... junior Flash developer, a junior developer and a junior web designer respectively. CMW, part ...

Conduit appoints Rayside as sales manager

Rayside will work on the design and implementation of a range of innovative products for the data marketplace, and will oversee the expansion of Conduit's sales team, where she will report to Emma Sanders, company director. Prior to joining Conduit, Rayside was a sales manager at Data Locator Group and has ...

Time-Life appoints GB Group for international cleansing

it to effectively design and execute targeted campaigns and reduce marketing costs. GB Group was appointed ...

Experian acquires Belgian micromarketing company

planning, geo-demographic profiling and segmentation. The acquisition is designed to complement ...

Big Issue founder Bird launches local loyalty scheme

that is designed to encourage people to shop at small local retailers.

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.