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Top 10 marketing moments: From Plan A to poking - 2007 in review

campaign designed to rebuild consumer confidence. 7. MARS' MEATY MISTAKE Do vegetarians matter? It didn ...

Marketing's Adwatch of the Year 2007

and designed the classic Smash Martians in the 70s. Esure head of marketing Chris Bowden says that TV ... . The competition was designed to reach a broader and slightly older market than the norm, and was one of several ...

City Republic: new owner on the cards for Jaguar

of producing retro designs like its predecessor the S-Type (someone at PAG obviously released at the last ...

Direct: Debenhams set for 'style' work

. The campaign will also be used to promote the latest fashion ranges from Debenhams' star designers, who include ...

Covent Garden launches Christmas cinema push

Christmas by a group of film-set designers, with children s storytelling and a bespoke gift wrapping service ...

Research Studios creates Parisian apartment for Chloe launch

LONDON - Research Studios has designed a Parisian style apartment to capture the character

The Work: New Campaigns - UK

Planner: Ben Gallagher Media agency: OMD Media planner: Tugce Kocoglu Designer: Caco Vaccaro Exposure ...

Sainsbury's adds two to customer titles range

with Sainsbury s to devise the editorial and design content of the magazine, which showcases a great mix of beers ...

HMV.com launches light-hearted Christmas gift guide

. The gift guide was designed by Code Computerlove , as part of HMV.com s digital marketing push ...

Branding brief: Harrods opens Xin

Harrods has opened Xin, a dim sum restaurant designed by the consultant Susanne Man.

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.